31 March 2010
As part of her efforts to reduce road accidents during the coming Easter weekend, Eastern Cape MEC for Transport, Safety and Liaison Ghishma Barry will officially launch a road safety special project with a roadblock in Kinkelbos, Port Elizabeth tomorrow at 11h00.
This roadblock will mark the beginning of the Easter weekend Arrive Alive campaign with a particular focus on the notorious R61 corridor with 893 kilometres from the Western Cape to KwaZulu-Natal as from 1 to 5 April 2010.
The objectives of this project are to:
* minimise accidents, fatalities and injuries
* create a heightened awareness of road traffic safety critical issues
* inculcate good road user behaviour
* increase the detection and prosecution of critical offences
* reduce road accident trauma and costs
* enhance the integration of law enforcement activities
* restore confidence and respect for road traffic management
* manage fatigue through compulsory stops or roadblocks
During the roadblock, MEC Barry is expected to interact with motorists and address the media about the details of this special project for this long weekend.
Media contact:
Ncedo Kumbaca
Cell: 082 44 22 388
Issued by: Department of Transport, Eastern Cape Provincial Government
31 March 2010
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